Content Strategy
Content that brings customers to you on Google, ChatGPT, and beyond.
The problem
You publish content and hope it works. Posts get traffic, but no one knows which ones lead to sales. Strategy runs on keyword volume, not buyer data.
How we fix it
askotter maps which content shows up in buying journeys. We see what people read before they buy. Strategy shifts from 'what ranks' to 'what converts.'
Content ranked by revenue. Topic clusters built around real buying behavior. Performance tracked by real attribution, not pageviews.
Content Strategy: what you get
Content that ranks on Google and gets cited by AI answer engines
More inbound leads from people actively searching for what you sell
Authority in your market that makes customers trust you before they ever talk to sales
Visibility across traditional search, AI Overviews, ChatGPT, and Perplexity
A growing library of content that compounds in value over time
What we measure
Content is what gets extracted.
An assistant answering a question reads the top results and lifts a claim out of one of them, which makes the shape of a page decide whether it can be quoted at all. A page that buries its answer in the ninth paragraph ranks fine and gets cited rarely. The same content then has to convert, which is the other half of this.
Average of each client's own percentage change, measured in that client's Google Analytics over 180 days. Assistant referrals begin from a small base for most local businesses, so percentages move a long way in both directions. Results vary widely by client and an average is not a promise. The full method, and what this cannot do →
An agent audits how ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews describe the business today, reconciles the facts they have wrong, rewrites pages so a sentence can be lifted and attributed, publishes the schema and llms.txt layer, and reports monthly which prompts returned you and which returned a competitor.
How the AEO work runs →The pages that carry an offer get built and tested as conversion pages, not as articles with a button at the bottom.
Both are included in every plan from $300/mo. Neither is priced as an add-on, because the same audit and the same human review produce them.
Some of the successes from our clients.
Source: SpyFu organic data, June 2026
Tools that power this service
All data feeds into your askotter data lake. Every metric is cross-platform by default.
AI recommends. You decide.
Log into askotter and see every task, change, and result as it happens. A person reviews every recommendation before it ships. No waiting for a monthly report. You see the same view we do.
See every action as it happens. No waiting for reports.
Every recommendation shows the data behind it. Agents suggest. Your team approves.
Ask questions yourself. Save AI responses as notes and share insights across departments.
Two questions, four prices.
Do you want to run it yourself or have us run it? Do you want paid channels on top of SEO? All four include full access to your askotter data lake. Agents learn your business and get sharper over time.
Web builder, hosted site, SEO, and the platform. You ship the changes. No paid channels.
See pricingEverything self-serve, plus Google Ads and Meta Ads connected and tracked. You keep the ad accounts.
See pricingWe build it and run the SEO. A person reviews every AI recommendation before it ships.
Get a free auditFull growth management. All six services, weekly strategy, Google Ads and Meta Ads run by our team.
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Content that brings customers to you on Google, ChatGPT, and beyond.
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